Tag Archives: Social Era

Be Nimble, Be Quick…

As I mentioned in “How Plugged In Are You?” Nilofer Merchant had a very interesting blog post that was part of a series about the Social Era, which tries to answer the overall question: “If you were going to design … Continue reading

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Rules for the Social Era by Nilofer Merchant

You might notice that I have used the term social era. It’s not to create more jargon, it’s to emphasize a point: that social is more than the stuff the marketing team deals with. It’s something that allows organizations to do things entirely differently — if we let it become the backbone of our business models.

from Rules for the Social Era by Nilofer Merchant

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